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Trump Administration's New Approach to Media Access and Briefings
The Trump administration is making significant changes to media access and briefings at the White House, aiming to reach a wider array of journalists and media outlets. Press Secretary Karoline Leavitt announced plans to increase the diversity of journalists with White House access, welcoming applications from a variety of media sources.
The Shift in Media Access
Leavitt emphasized that the administration intends to engage with all media outlets, not just traditional legacy media. This shift includes reinstating the press credentials of over 400 journalists who had their badges revoked by the previous administration.
By opening up White House access to journalists from non-traditional outlets, independent bloggers, and influencers, the administration aims to connect with a changing audience that relies less on mainstream sources for information.
Reforming Media Seating
In a symbolic move to reshape media engagement, the Trump team rebranded a section of seats in the briefing room as ‘new media’ seats. This alteration allows for a more diverse range of journalists to participate in press briefings.
Furthermore, the administration broke from tradition by altering the order of questioning during briefings. Instead of following the usual protocol of calling on the Associated Press first, Leavitt allowed representatives from alternative outlets to pose initial questions.
Commitment to Transparency
During her first briefing, Leavitt emphasized a commitment to truth-telling and transparency. She assured the public that the administration would address inaccuracies in reporting and uphold a standard of honesty in media interactions.
By fostering a more inclusive media environment and encouraging diverse voices in press briefings, the Trump administration is reshaping the landscape of White House communication.